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Due to the beneficial exposure and prestige of your Academy Awards, several studios spend all around 25 million pounds and hire publicists specifically to market their films throughout what is usually called the "Oscar season".[117] This has created accusations from the Academy Awards becoming affected extra by marketing and lobbying than by good q

While nevertheless dominant in ratings, the viewership on the Academy Awards has steadily dropped. The 88th Academy Awards had been the bottom-rated up to now 8 decades (Even though with will increase in male and eighteen–forty nine viewership), even though the demonstrate by itself also faced combined reception. Following the display, Wide varie

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